Add 'Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show'
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<br>By Allison Lampert<br>
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<br>LAS VEGAS, Oct 22 (Reuters) - At the world's biggest industry [program](https://pitchbook.com/profiles/company/51278-86) in Las [Vegas luxury](https://www.proactiveinvestors.co.uk/companies/news/159352/mission-newenergy-debt-free-focused-on-biofuel-joint-venture-60797.html) jets are drawing purchasers with their sleek silhouettes, plush cabins - and increasingly, their use of alternative fuels.<br>
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<br>Fuel producers and jetmakers are eager to showcase unique types of aviation fuel deemed less damaging to the environment, from utilized cooking oil to the clearly less glamorous meat waste.<br>
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<br>Business jet operators, like airline companies, have acquiesced ecological pressure on air travel and dedicated to halving carbon emissions by 2050 [compared](https://www.zoominfo.com/c/mission-newenergy/346542889) with 2005.<br>
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<br>Their hope is that adopting eco-friendly fuel to curb emissions could make business jets more appealing to ecologically mindful buyers - specifically [corporations dealing](https://www.crunchbase.com/organization/mission-newenergy) with concerns over sustainability from or green campaign groups.<br>
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<br>The schedule of less contaminating private jets could also spare the abundant and famous the [unfavorable promotion](https://pitchbook.com/profiles/company/51278-86) experienced by Britain's Prince Harry and his better half Meghan over a recent personal jet trip to southern France.<br>
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<br>Five [Gulfstream](https://www.bloomberg.com/profile/company/MNELF:US) jets on display screen in Las Vegas are utilizing California-produced fuel from [inedible beef](https://www.proactiveinvestors.com.au/ASX:MBT/Mission-NewEnergy-Ltd) tallow.<br>
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<br>The most recent waste-based fuels include "fats, grease and oils that are by-products of the food industry," stated Bryan Sherbacow, [chief industrial](https://www.marketscreener.com/quote/stock/MISSION-NEWENERGY-LIMITED-178469/company/) officer of Boston-based [biofuel](https://www.marketscreener.com/quote/stock/MISSION-NEWENERGY-LIMITED-178469/company/) producer World Energy, which produces fuel from meat waste utilized by Gulfstream.<br>
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<br>"All of our product is inedible."<br>
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<br>Some of the other 79 airplane on screen are expected to be powered by 150,000 gallons of other [eco-friendly fuel](https://biodieselmagazine.com/articles/felda-global-buys-missions-kuantan-port-plant-for-11-5-million-9053) blends anticipated to be pumped at the program.<br>
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<br>FLIGHT SHAMING<br>
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<br>Private jets account for less than 0.1% of total annual carbon emissions worldwide, however can give off, on average, up to 20 times more carbon emissions per guest mile than jetliners, according to the London-based private charter firm Victor.<br>
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<br>Prince Harry has actually protected his periodic usage of personal jets to guarantee his family's safety, and has said that on the rare occasions he does not fly commercially he offsets his emissions.<br>
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<br>But planemakers state events such as the furore over his schedule have [included fresh](https://forest500.org/rankings/companies/mission-newenergy-limited) challenges for an industry already striving to justify its contribution to cutting corporate costs.<br>
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<br>"Incidents of flight shaming involving making use of personal jets are unfortunate when you think about that our industry has actually delivered fuel performance improvements of 40% over the previous 40 years," said Bombardier Aviation President David Coleal.<br>
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<br>Bombardier thinks increased sustainable fuel use will assist the market make [inroads](https://www.zoominfo.com/c/mission-newenergy/346542889) with corporations and rich buyers. According to industry data, billionaires only have a 19% business jet ownership rate.<br>
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<br>But even an image [remodeling -](https://www.nasdaq.com/market-activity/ipos/overview?dealId=804419-65608) with jets sporting sticker labels like "this airplane flies on sustainable fuels" and organisers including alternative fuel pumps for visiting airplanes - is unlikely to please all critics at the Oct 22-24 luxury jet occasion.<br>
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<br>Environmentalists and some experts remain doubtful that biojetfuels, normally blended 50-50 with kerosene, will make a considerable influence on public perceptions about high-end travel.<br>
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<br>"No quantity of [Jatropha](https://www.sec.gov/Archives/edgar/data/1463471/000165495419013063/R31.htm) or Brazil-nut fuel can make business jets look eco-friendly," said air travel expert Richard Aboulafia.<br>
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<br>Demand from business jet operators for eco-friendly fuels now far goes beyond supply and their interest could drive future production, [Sherbacow](https://www.nasdaq.com/market-activity/ipos/overview?dealId=804419-65608) said.<br>
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<br>World Energy, which produces 40 million gallons of [biofuel](https://stocktwits.com/symbol/MNEL) at its [California](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) plant, could expand production up to 150 million gallons by 2022.<br>
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<br>Corporate charter business and experts are also seeing more interest from [customers](https://www.sec.gov/Archives/edgar/data/1463471/000165495419013063/R31.htm) who desire to [purchase carbon](https://www.marketscreener.com/quote/stock/MISSION-NEWENERGY-LIMITED-178469/company/) credits to [offset emissions](https://www.crunchbase.com/organization/mission-newenergy) from their [flights](https://pitchbook.com/profiles/company/51278-86).<br>
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<br>Brian Proctor, CEO of Mente Group, a U.S. consultancy, said emissions contributed in a corporate jet usage research study his business recently completed for a Fortune 500 company.<br>
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<br>"At the end of the day, I believe that rate, expense per hour, range, speed and efficiency, that's still the (sales) driver. But I think people are ending up being more familiar with the sustainability of operations and how it affects the planet." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)<br>
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